The CopaVerde Plan for Brazil

On January 1, 2009, McKee co-wrote and published the Copa Verde Plan for Brazil with stadium architect Vicente Castro Mello. The goal was to launch the largest, coordinated Green Building effort thus far attempted in connection with the FIFA 2014 World Cup and Rio 2016 Olympic Games. The twelve World Cup stadiums, all Olympic facilities and supporting buildings such as airports, hospitals, hotels, convention centers and conference centers would all be LEED (Leadership in Energy & Environmental Design) certified. By connecting these Green Certified Buildings to new, efficient public transportation ahead of the largest global sporting events, Brazil would be taking a leadership position in delivering real solutions to combat climate change. (Link to the CopaVerde Plan website.)


The CopaVerde Legacy in Brazil

The CopaVerde legacy can be a showcase of sustainability in action. LEED certitification as a result of green design, construction and operation could result in the most advanced, and environmentally friendly, stadium portfolio in the world.  Local renewable power generation, such as solar power, net-metered to the electricity grid can set the tone for stadiums around the world and future global sporting events. Groundbreaking stormwater capturing, treatment and reuse can change the way designers, operators, and organizers, such as FIFA and the IOC, think of the use of stadium surroundings. Locating stadiums in more accessible locations and tying these facilities to public transportation, bike paths and scenic, comfortable walkways can tranform the way fans reach stadiums, not to mention dramatically reduce CO2 emissions related to transportation.

This is a once-in-a-lifetime opportunity to lay the foundation that will transform the Brazilian economy, into one of the most advanced and sustainable on the planet. Brazil's "Beautiful Game" can be the tipping point for the education and adoption of Green Building worldwide.


CopaVerde Plan for Brazil

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